I’m Jackie Tribou, an art director, designer, and artist with a passion for crafting brands that feel as cohesive as they are full of personality. As a customer, I’ve always appreciated businesses with a strong visual identity—those little details that make a brand feel intentional and alive bring me so much joy. That’s why I love brand design.

For me, the branding process is a journey of exploration. I thrive on diving into different aesthetics, discovering the perfect balance of typography, imagery, and—most importantly—color. Color is a powerful tool; it sets the tone for a brand and speaks volumes before a single word is read. And at the heart of it all, I see a logo as a miniature work of art—small but mighty in the way it tells a story.

My design strategy is rooted in research. By analyzing competitors and tracking trends, I ensure that every brand I create stands out while feeling relevant and timeless.

When I’m not designing, you’ll find me painting, walking in the park, paddle boarding, or unwinding with reruns of my favorite shows and movies—Gilmore Girls, Freaks and Geeks, and early 2000s chick flicks are my go-to comfort watches.